Bassi Group International announces the start of a new collaboration with National Tile
Contractors Association (NTCA), the largest and most authoritative trade association at the international level
world dedicated to the professional installation of Ceramic Tile And Natural Stone Founded in 1947, NTCA
brings together American installers, distributors and manufacturers committed to raising technical standards and
industry training, through workshops across the country, online courses through NTCA University and
skills development programs for businesses and professionals.
The agreement is structured on several levels. On the communications front, it provides for editorial activities on
TileLetter, the official NTCA magazine and leading source of technical and industry information for
installers, distributors and designers in the United States, to raise awareness of the technology MagFace® at the
NTCA community. On the training front, it introduces courses dedicated to the installation of coverings
magnetic Licensed by MagFace® , integrated into the NTCA educational offering and aimed at installers
American professionals. NTCA will also assume the role of ambassador and technical partner
of the association, with on-site training activities to support member companies throughout the
American territory.
The partnership is part of the international expansion strategy of MagFace® , which aims to
consolidate its presence in the North American market by combining patented technology,
qualified training and networks of authoritative local partners, and strengthens the ecosystem MagFace® at the level
international, paving the way for future joint certification programs for installers and
NTCA member companies.